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About Us 

About Us You Are the Starting Point

About Us You Are the Starting Point

Before we make a single recommendation, we ask questions. What do you have? What do you want? What is getting in the way? The answers shape everything. Every strategy we build is grounded in a thorough understanding of your current situation, your long-term goals, and the specific obstacles between the two.

Because we integrate wealth management, tax, and accounting services under one roof, we can see the full picture and develop strategies that help you build financial security while keeping more of your hard-earned wealth.

We Think
Like CPAs

Growth alone is an incomplete measure of success. What matters more is how much of it survives taxes and reaches you. More than 30 years of experience as a Certified Public Accountant shapes every recommendation we make and every portfolio we build, with tax strategy serving as the lens on all of it rather than a service offered on the side. That perspective changes the quality of the advice, and over time, it changes the outcome.

Independent Thinking.
Customized Strategy.

We are not interested in conventional for its own sake. When the standard approach does not serve a client well, we look for a better one. That independence shows up most clearly in how we build portfolios. Every portfolio we manage is tailored to the individual, because a strategy built around someone else's assumptions is not really a strategy at all.

The Stakes
Are Real

The people we work with are not abstract planning categories. They are families managing competing financial demands, business owners building toward an exit, employees trying to make the most of what they have earned. The weight of those responsibilities is not lost on us. We bring the full depth of our resources and experience to every client relationship because the outcomes we are working toward genuinely matter.

Who You'll Work With Meet Your Advisor

John Weldon

CPA, PFS, MBA, Financial Advisor

(310) 390-7487

john.weldon@ceterafs.com

John Weldon has spent more than 30 years as a Certified Public Accountant and 25 years advising individuals, families, and business owners on the financial decisions that shape their lives. His focus has stayed consistent throughout that time. He helps clients understand personal finance clearly and keep more of what they earn.

John brings a CPA's discipline to every client relationship, breaking down complex issues into a clear, concise plan of action. He advises individuals, families, and corporations with equal care, and no client is too big or too small for the same depth of attention.

"Putting my clients ahead of everything else has been the foundation of my business," said John Weldon. "It has allowed me and my firm to serve this community for many years."

Doing More for You by Partnering with Cetera

Through our partnership with Cetera, we gain access to top-tier research and services while preserving our independence, allowing us to provide financial solutions built around you.

Cetera Advanced

Planning Team

Cetera's Advanced Planning Team gives our team access to expert legal and financial services.

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Cetera Investment Management Team

Cetera’s Investment Team provides unbiased research and guidance to assist us in developing personalized plans.

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Cetera Financial
Plan Design Team

Cetera’s Financial Plan Design Team provides us with access to over 100 years of experience.

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Working Together With


The Right Plan Begins With the Right Conversation

Every client relationship we have started with a single meeting and an honest conversation about where things stand. Schedule yours today and find out what a strategy built specifically around your financial life can look like.

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